KEN VEERMAN
My name is Ken and I am a Belgian advisor for cultural venues and other mission-driven organisations. I specialise in mission design, audience development and strategy.
You don’t want to be choosing between artistic quality, decent audiences or a healthy business. Ideally, you find a way to connect those three elements.
That’s where I come in.
I am currently working on the development of an audience development tool called The Try-Angle that will help European music venues come up with new ideas on how to reach new audiences.
Most of my work is in Dutch but I occasionally write in English too.
The Try-Angle: a tool for audience development
/in UncategorizedThe Try-Angle is a tool for audience development that I am building together with Live DMA. European audiences are rapidly changing and a lot of existing music venues struggle to bring in a new crowd. Audience development is deliberate work, not something that happens automatically. But how do you start? And what can you learn […]
My calendar was filled with other people’s meetings. Here’s how time blocking changed that.
/inIn the time between meetings I sometimes managed to get my own work done. I was using my calendar all wrong. First it was wide open and then it filled up with other people’s meetings. All of which were obviously important. Time Blocking changed that. The principle is simple: instead of starting with an open […]
Forget new year’s resolutions. Here are five attitudes that will help you make the most of 2022
/inInstead of setting overly ambitious goals for the new year, let us focus on the way we approach things in our professional lives. Here are five attitudes I am cultivating in 2022. I would love to hear yours. 1. Finding the fun in uncertainty The pandemic has been disrupting everything for nearly two years now. […]